What is it?
Webcasts are an excellent way to educate and inform customers, investors, and analysts on relevant topics of interest. It’s an interactive format that has proven successful in influencing key prospects as you look to introduce new products/brands or identify your company with vital products and services. Advantage Business Marketing can help you produce a webcast that will achieve these objectives while reaching a diverse audience of key decision-makers.
The Advantage Business Marketing editorial team will work with you to help develop a topic, select a panel, identify an industry expert, and assist in any way they can to ensure a successful educational webcast. Webcasts are a cost-effective solution that allows registrants to view the information from their own desk while still being able to interact with the panel through a live Q&A session. It is an effective tool for reaching clients or influential buyers who may be unwilling or unable to meet face-to-face.
A webcast sponsorship will help you generate leads from the registrants that are interested in the topic. Highly-profiled lead collection includes name, company name, phone, email, job function, and other key demographics. We also offer the convenience of on-demand viewing after the event.